Chelsea Moodboard

Pavel Emelyanov

Pavel Emelyanov is a Russian based graphic designer. In his works Pavel uses different technologies and print technics.  He pays great attention to every little detail, and that makes his works look very professional. He says that making logo in one color works best for client because that leaves the most wide choice of them.

Glenn Jones

Glenn Jones is a graphic designer and illustrator from New Zeland who creates his works using Adobe Illustrator and Photoshop.

He uses only flat colors and cartoonic shapes as long as cynical and comic situations. His style is very similar to Roy Lichtenstain's pop art images.

Timeline

Week 1

Introduction to the Project Brief Write Proposal/Timeline Watched 3 short films about photographers Work and exhibitions Decide on possible theme (deciding on the direction of your piece or series of pieces) (Pure graphics – photographic – mixed media – graphic illustration) Design mood- board related to project brief and theme Chelsea- History of The Kings Road Graphics/Photoshop task Week 2  Research the job roles of Photographic Art Director Art Gallery curator Photoshop Skills The many variations of Black and White Choose 2 images to practice skills on Research Photomontage with John Stezaker Karl Lagerfeld’s work at Saatchi Creative Art Director: Graham Rounthwaite http://www.grahamrounthwaite.com/ David Lachapelle http://www.lachapellestudio.com/ Reflective Log In teams research the job roles and present summaries to the group Write up in Blog Practice the Photoshop skills individually Week 3 Chelsea Visit Take Lots of Picture related to your themes Week 4 Graphics/Photoshop task Choose 2 images from your location sessions photographs Adjust in Photoshop Skill: Using skills appropriate for your design aims (independent decision – promoting autonomy) Research the following graphic artist’s photographers for inspiration. Vince Frost - http://www.frostdesign.com.au/ Ted Polhemus – inspiring street urban styles Martin Parr Michele Abeles (fragmented work) Jonny Briggs (illusion work) Adam Broomberg & Oliver Chanarin Katy Grannan (People) Richard Billingham Maraih Roberston

Si Scott is a full-time artist, designer and
creative consultant based in the UK.

He’s renowned for his unique style, blending hand-crafted and hand-drawn artwork that has gained him numerous awards and a prestigious client list. So far in his career he has completed projects for Matthew Williamson, Vogue, Nike, Tiffany & Co and Sony to name a few. As well as contributing to advertising campaigns for Guinness, Absolut and American Express.

Si has recently taken time out to develop his skills further. Challenging the 2D perspective of his work by rendering his hand drawn creations in 3D form.


A visiting lecturer at Leeds College of Art & Design on the 3rd year BA Hons degree in Visual Communications, Si has given talks and exhibited his work at institutions in cities around the world including Tokyo, New York, Brazil and Sydney.

He has also been involved in judging for the D&AD and Scottish Design Awards among others.

Beyond design and lecturing Si is available in a consulting role. His experience, skills and knowledge mean he is able to give guidance and contribute

Frost

Frost* lives and breathes design, working across all touch points to deliver the audience your brand deserves. We help companies like yours hone a message that cuts through with clarity to deliver a competitive edge. From commerce to charity, education to leisure, we’re *inspiring ideas to life® through simple, simply brilliant design.

Dines

Chelsea photography

For this location shoot I had planned to walk through all Kings road and take picture of each shop located there.

I used Nikon camera with 18-55mm lens. F-stop and shutter speed were adjusted accordingly to each sho lightng conditions.

Here I tried to use some photoshop techniques, to achieve this interesting pattern.

Contact sheet:

Kings Road history

King's Road derives its name from its function as a private road used by Charles II to travel to Kew. It remained a private royal road until 1830, but people with connections were able to use it. Some houses date from the early 18th century. Thomas Arne lived at No. 215 and is believed to have composed "Rule Britannia" there. Ellen Terry lived in the same house from 1904–1920, and also Peter Ustinov (Actor and play-write), the house is commemorated by a blue plaque. Photographer Christina Broom was born in 1862 at No 8.

In 1876, the world's first artificial ice rink, the Glaciarium, opened just off King's Road, and later that year it relocated to a building on the street.




King's Road was home in the 1960s to the Chelsea Drugstore (originally a chemist with a stylised chrome-and-neon soda fountain upstairs, later a public house, and more recently a McDonalds), and in the 1970s to Malcolm McLaren's boutique, Let It Rock, which was renamed SEX in 1974, and then Seditionaries in 1977. During the hippie and punk eras, it was a centre for counterculture, but has since been gentrified. It serves as Chelsea's high street and has a reputation for being one of London's most fashionable shopping streets. Other celebrated boutiques included Granny Takes a Trip The Sweet Shop in Blantyre Street just off King's road at World's End and Stop The Shop, a fashion boutique with a revolving floor.



484 King's Road was headquarters of Swan Song Records, owned by Led Zeppelin. They left following closure of the company in 1983. King's Road was site of the first UK branch of Starbucks which opened in 1999.



The road has been represented in popular culture on various occasions: "King's Road" is the title of a song by Tom Petty and the Heartbreakers from the 1981 album Hard Promises and Ian Fleming's James Bond lived in a trendy unnamed square just off King's Road.

Mert Atlas and Marcus Piggott

Mert and Marcus are Mert Alas and Marcus Piggott, fashion photographers. Their work and style is heavily influenced and shaped by the photography of Guy Bourdin and also the use of digital manipulation of which they have pioneered the use. They have defined the look of the past decade and as a duo are one of the most respected and acclaimed photographers working today.