Other Saatchi Exhibition stuff

Pieces, that I submited to the exhibition:

(This one was actually chosen to be exhibited)





And pieces I could possibly had submitted, if finnished on time:




And here you can see the process of how I did them:



 

All the bits were done using Photoshop and sometimes Maya and Mudbox.

Final designs and Evaluation

For my final project I decided to do couple of photography based pieces.

My photography teacher Chris once said, that if you do one boring picture, it probably won't be attractive, but if you do dozens of them and put into a single piece, you might get something interesting. And as Chelsea's kings road is famous for its shops, I took photo of each of them and placed on a big sheet.

I did little of color correction to make it look like an old newspaper stuffed with lots and lots of ads, because I saw similarity in that shops are trying to catch our attention in the street same way as adverts does in newspapers - using bright colors, big letters and loud announcements.

This second piece is a variation of the first one, where I tried to put more emphasis on how all these bright shiny and attractive things, and visuals fills our conscious with a kind of psychedelic way. 

I was partly inspired by Dan Mountford's artworks and psychedelic experience.

For these finals I tried completely different approach. I decided to create a brand poster. My target audience would be rich people living in a rich parts of London who often visits different shops.

I was inspired by different ads from expensive fashion shops in Chelsea. 

 I did a photo session with models using low key light and lens-flares to achieve expensive fashion look. 

Then in a very minimalism way I placed logo and a product image 

Or just poster that creates that posh look and atmosphere inside the store.

In the conclusion I have to say, that I am very pleased with the work, especially model-photography based one, as I have achieved exact result I wanted, and it is up to industry standard.
I might have been not so good at creating location based images simply because the idea was not good enough, and because I tried to express myself in aggressive way without taking care of any aesthetics and target audience.
But I have to admit that even bad experience is still experience, which shows what are you good at, and what are you not.

Chelsea Moodboard

Pavel Emelyanov

Pavel Emelyanov is a Russian based graphic designer. In his works Pavel uses different technologies and print technics.  He pays great attention to every little detail, and that makes his works look very professional. He says that making logo in one color works best for client because that leaves the most wide choice of them.

Glenn Jones

Glenn Jones is a graphic designer and illustrator from New Zeland who creates his works using Adobe Illustrator and Photoshop.

He uses only flat colors and cartoonic shapes as long as cynical and comic situations. His style is very similar to Roy Lichtenstain's pop art images.

Timeline

Week 1

Introduction to the Project Brief Write Proposal/Timeline Watched 3 short films about photographers Work and exhibitions Decide on possible theme (deciding on the direction of your piece or series of pieces) (Pure graphics – photographic – mixed media – graphic illustration) Design mood- board related to project brief and theme Chelsea- History of The Kings Road Graphics/Photoshop task Week 2  Research the job roles of Photographic Art Director Art Gallery curator Photoshop Skills The many variations of Black and White Choose 2 images to practice skills on Research Photomontage with John Stezaker Karl Lagerfeld’s work at Saatchi Creative Art Director: Graham Rounthwaite http://www.grahamrounthwaite.com/ David Lachapelle http://www.lachapellestudio.com/ Reflective Log In teams research the job roles and present summaries to the group Write up in Blog Practice the Photoshop skills individually Week 3 Chelsea Visit Take Lots of Picture related to your themes Week 4 Graphics/Photoshop task Choose 2 images from your location sessions photographs Adjust in Photoshop Skill: Using skills appropriate for your design aims (independent decision – promoting autonomy) Research the following graphic artist’s photographers for inspiration. Vince Frost - http://www.frostdesign.com.au/ Ted Polhemus – inspiring street urban styles Martin Parr Michele Abeles (fragmented work) Jonny Briggs (illusion work) Adam Broomberg & Oliver Chanarin Katy Grannan (People) Richard Billingham Maraih Roberston

Si Scott is a full-time artist, designer and
creative consultant based in the UK.

He’s renowned for his unique style, blending hand-crafted and hand-drawn artwork that has gained him numerous awards and a prestigious client list. So far in his career he has completed projects for Matthew Williamson, Vogue, Nike, Tiffany & Co and Sony to name a few. As well as contributing to advertising campaigns for Guinness, Absolut and American Express.

Si has recently taken time out to develop his skills further. Challenging the 2D perspective of his work by rendering his hand drawn creations in 3D form.


A visiting lecturer at Leeds College of Art & Design on the 3rd year BA Hons degree in Visual Communications, Si has given talks and exhibited his work at institutions in cities around the world including Tokyo, New York, Brazil and Sydney.

He has also been involved in judging for the D&AD and Scottish Design Awards among others.

Beyond design and lecturing Si is available in a consulting role. His experience, skills and knowledge mean he is able to give guidance and contribute